Kid Hockey is an adventure into the playful and character driven side of hockey.

Year

2016

Branding

Illustration
Graphic Design
Packaging
Character Design
Posters + Art

Client

thekidhockey.com

Project Credits

Art Direction | Shamus Eckstein
Graphic Design | Shamus Eckstein
Illustration | Shamus Eckstein

Created in 2016, Kid Hockey is an independent hockey brand built around original artwork, bold character design, and a love for the rough-and-tumble spirit of old-school hockey. Inspired by backyard rinks, frozen ponds, battered equipment, and the fearless kids who played simply for the love of the game, Kid Hockey brings a throwback attitude to modern hockey apparel, stickers, and collectibles. Every design is created with an authentic, hand-drawn style that captures the humour, energy, and hard-nosed personality of hockey’s past.

Let's have some fun.

Cool Stuff for your hockey life.

Click the button

I used to love hockey, I still do but i used to also.

As a kid, I spent plenty of time drawing characters and playing hockey, so there’s something especially rewarding about bringing those two worlds together through Kid Hockey. Created in 2016, the brand grew from my love of original illustration, classic hockey culture, and the rough-and-tumble characters that defined the game when I was growing up. Each design combines hand-drawn artwork with a throwback personality inspired by frozen ponds, backyard rinks, worn equipment, and kids who played hard simply because they loved the game. Seeing Kid Hockey develop into its own world of characters, apparel, stickers, and stories has been a true full-circle moment—and a reminder that the things we love as kids often stay with us and shape what we create later in life.

Pantone® 2756 C
C62 M64 Y0 K52
#2E2C7A

Pantone® 485C
C0 M82 Y84 K37
#ee2b26

Pantone® 116 C
C0 M18 Y94 K1
#FCCF10

Pantone® 7508C
C0 M19 Y44 K13
#ddb37c

Custom Designs + Small Batch

Kid Hockey creates original, hockey-inspired artwork and bespoke apparel in carefully produced small runs—made for players, fans, and anyone who still loves the rough-and-tumble spirit of the game.

Uncode Ltd.

We collaborate with big brands.
Let’s build someting great.

Headquarter

9876 Design Blvd,
Suite 543, Beverly Hills,
CA 90212

Conversation

hello@yourwebsite.com
+1(789) 800-1234

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